01The starting point
The first scan asked 50 buyer questions — “best tool for a small agency”, “Taskline vs Planwise”, “how to track retainer hours” — three times each, on all four engines. Planwise had solid Google rankings, but AI answers told a different story.
9%
of 600 answers mentioned Planwise
44%
mentioned the market leader, Taskline
3%
visibility on Grok — nearly invisible
24
citations of planwise.io across all answers
02What the report flagged
Recommendations are ranked by impact and each one links to the answers behind it. These four were at the top of the first report.
- 01Citation outreach
Get listed and reviewed on capterra.com
Cited in 41 answers where Taskline appeared and Planwise didn’t — across 3 engines and 9 prompts.
- 02Content gap
Publish a “retainer management” comparison page
18 prompts about billing clients on retainer; Planwise’s strongest feature appeared in none of the answers.
- 03Engine gap
Grok barely knows the brand
Mentioned in 3% of Grok answers vs 14% on ChatGPT. Grok leans on Reddit and X threads, where Planwise had no presence.
- 04Sentiment
Correct the “hard to set up” narrative
Gemini repeated a 2-year-old review in 11 answers. A current setup guide and fresh reviews give it newer sources.
03Visibility by engine
Share of answers that mention the brand, per engine, per weekly scan. ChatGPT and Claude moved first; Grok only picked up after the Reddit and community work in weeks 6–9.
% of answers mentioning Planwise
- ChatGPT
- Claude
- Gemini
- Grok
ChatGPT
14% → 49%
Claude
11% → 42%
Gemini
8% → 33%
Grok
3% → 22%
05Citations
Grounded answers cite their sources. These domains were cited most across week 12’s 600 answers. Review sites and Reddit still lead, but planwise.io is now the third most-cited source in its own category.
Most-cited domains, week 12
- g2.com318
- reddit.com264
- planwise.io212
- capterra.com187
- zapier.com/blog121
- techradar.com96
06 · Consistency check
One lucky answer isn’t a trend.
AI answers vary run to run, so every prompt is asked three times per engine. A brand that shows up in 1 of 3 samples is on the edge; 3 of 3 is a position. By week 12 Planwise appeared in all three samples for 58% of the prompts where it appeared at all — up from 20% in week 1.
3 of 3 samples
2 of 3 samples
1 of 3 samples
07What moved the numbers
- 01 /
Sources, not just pages
The biggest jumps followed new listings on the review sites engines already cited — not new blog posts on the brand’s own domain.
- 02 /
Answering the exact question
Pages written around the prompts buyers actually ask (“retainer tracking for agencies”) got cited within weeks.
- 03 /
Engine-specific work
Grok responded to community discussion; Gemini to fresher reviews. One tactic did not fit all four engines.
08Setting expectations
What a real project should expect, whatever the tool.
Weeks, not days.
Engines refresh their sources on their own schedules; expect movement over 1–3 months.
Engines disagree.
Each engine draws on different sources. Plan per engine, not one blended number.
Answers are noisy.
A single scan can swing a few points. Trust the trend across weeks, not one week.
Measurement isn’t the fix.
AISEO shows where you stand and what to change; the change itself is your content and outreach.
Categories differ.
Crowded categories move slower. This sample is fictional; your results will vary.